Canal Plus

Last Mission to Paris (by Exzeb) How did Canal Plus give fans of The Bureau the season premiere experience of their lives?

The Brief

For the launch of Season 2 of the award-winning police drama The Bureau (Le Bureau des Legendes), French broadcaster Canal Plus wanted to reward existing fans - and captivate new ones. How? Give them a starring role.

Our Approach

We set out to produce a 360 spin-off of the show. In that episode, we gave viewers the role of a spy on assignment - at the heart of the action. Using custom 360 filming rigs, we joined the actors and crew on set to create an exhilarating spy adventure in the streets of Paris.

The Results

  • Awarded 2nd place in the Digital Innovation Grand Prix
  • Recognised as the first VR spin-off of a European television series
  • Received 1m+ views on the Canal Plus website and social media channels
  • Showcased in cities across France and generated regional media attention

Credits

Studio Exzeb

Hardware Motion Pixel

Film Studio Bridges

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