The Brief
ExxonMobil's cutting-edge oil testing service (MSLA) uses the latest industry practices and digital innovation to deliver unrivalled customer experiences.
We created a unique VR showcase of their service for trade shows to cut through the noise.
Our Approach
Technology isn’t the MSLA’s only selling point. It brings peace of mind. To explain the process, we visualised an oil sample’s story. From scenic wind farms to Exxon’s high-tech Rotterdam lab, we captured 360 video and used 3D motion graphics to humanise the service and bring its process to life.
The Results
- Showcased at 10+ trade show in 5 countries to date
- To be showcased at international trade shows until late 2019

Credits
Agency Air Brussels
Motion Graphics Two Graphics
Drone Team Top Shot
Technical Partner Autre Point de Vue
Production Partner Retinize